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Who are we?

YOU Brands Denmark is a B2B wholesaler and one of the leading companies in the Nordic countries within profile clothing, workwear and advertising products. Our YOU brand is one of the most popular brands within profile clothing in the Nordic countries.
YOU Brands Denmark A/S is a subsidiary of the Norwegian YOU Brands AS.

YOU Brands Denmark was established in 1997 under the name Textil Basen ApS. In 2006, we acquired Camus A/S, and in 2012 we changed name to YOU Brands Denmark.

We employ 1200 people in day-to-day production both in Denmark and abroad.

At our company, we do everything from scratch. Our products are developed in collaboration between our highly skilled product developers, our designers and our purchasing department.

Historical view

1989
The company Handelskompaniet AS was established in Norway.
1991
The YOU brand was introduced on the Norwegian market.
1995
The Blue Rebel brand is born.
1997
Textil Basen ApS, a subsidiary of Handelskompaniet, was established in Holbæk, Denmark.
2004
Launch of the Momenti brand.
2006
Acquisition of Camus A/S in Denmark.
2012
Camus A/S changes name to YOU Brands.
2012
YOU Brands becomes the distributor of the "Atlantis" brand..
2014
Launch of the NYXX brand.
2015
YOU Brands becomes the distributor of Stormtech.
2017
Launch of the CUE brand.
2019
You Brands becomes distributor of the brands "Samsonite" and "American Tourister".
2020
You Brands distributor of the brand "Premier" by Premier Clothing LTD.
We are constantly working with new products and manufacturers to ensure that our customers get the right design and the right quality at the right price. All products are developed, manufactured and designed so that they are suitable for printing, embroidery, embossing or engraving.
YOU Brands design, distribute, source and sell products under the brands YOU, Camus, Blue Rebel, Momenti, NYXX and CUE. We also sell STORMTECH, a Canadian brand known all over the world, which continues to gain market shares in Europe.