Personal data protection policy and cookie policy
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Owner of the website and contact details
YOU Brands (Handelskompaniet AS) is obliged to protect the personal data of our customers. All personal data is processed in accordance with applicable laws and regulations.
In the following we describe what personal data we collect, process and categorise when you use our website, whether you are logged in or not, and when you purchase products from our online shop, and we also describe the measures we take to protect your personal data.
This website is owned, developed and managed by:
Handelskompaniet AS (You Brands)
Bølevegen 208
3713 Skien
NORWAY -
Data controller
YOU Brands is the data controller in terms of the processing of personal data in connection with services provided via the website.
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Type of personal data registered
YOU Brands exclusively registers and processes personal data that is relevant/required for the existing customer relationship.
- First name
- Surname
- E-mail address
- IP address
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Use of personal data
In order to manage the customer relationship and issue invoices, YOU Brands only uses personal data that is necessary to provide top-quality services.
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Internet statistics
When you visit the website www.you.dk (www.you-brands.com), YOU Brands as the data processor will collect various information. The purpose of collecting this information is to develop statistics that enable us to optimise the user-friendliness of the website and the associated services. When you visit the YOU Brands website, we collect the following information about you as a user:
- Information about which pages you visit and for how long
- IP address
- Technical information about your browser and operating system
The data/information is shared with Google Analytics and stored on Google’s servers.
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Internet advertising
We advertise on non-affiliated websites. We do so using the information made available to us when you visit our website and make use of our content or services. This information is collected by means of cookies. After visiting our website, you may therefore see advertisements for You Brands on other websites in the form of banners.
The display of advertisements as a result of your activities on non-affiliated websites is not associated with your identity. We do not share any personal data with advertisers or other third parties that display our advertisements. Advertisers or other third parties (including advertising networks, ad serving companies and any other service providers contracted by such) may nevertheless assume that users who click on or interact with advertisements or content belong to the target group for the advertisements or content in question.
We currently use the following tools for Internet advertising. They function by using either cookies or pixels. For more detailed information on how the various tools work, please refer to the websites of the individual third-party providers:
- Google Tag Manager
- Google Double Click
- Facebook Pixel
- LinkedIn Insight Tag
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What is a cookie?
A cookie is a small text file used by websites to streamline the user’s experience and provide better service. Legislation prescribes that we are allowed to store cookies on your computer if they are necessary for us to deliver the service which you have expressly requested to use. For all other types of cookies we must ask for your consent.
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Why do we collect information?
YOU Brands uses cookies and tracking pixels to better adapt the content to the individual user of the page. The information is used to analyse the traffic to the website so that the content becomes as useful and as relevant to the customer as possible. All information is collected in anonymised form, and YOU Brands only uses the collected data to improve the functionality of our website and to understand our users’ interest in products/services and their user habits. You can delete or block cookies in your browser at any time. You can always reject our cookies, but in some cases this means that parts of our website will not function optimally when you log in as a customer.
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Links to other websites
YOU Brands may recommend links to other websites and business partners. YOU Brands is not responsible for the content on the websites of other companies or for the way they handle personal information. If you visit other websites, we recommend that you read about how they handle personal information.